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By Vanessa Dittrich, Marketing Executive and Football Agent at bewolfish. MBA in Sports Management and BA in English and Media Communication.. 

In the previous years, the FIFA World Cup has proven as the perfect stage for young talents to shine. It is not only the honour to represent their country, it is the perfect platform to show the world what they are capable of. For many young players, the World Cup has leveraged their career.

In 2010 in South Africa it was Thomas Müller who draw everyone’s attention. At the young age of 20 years, he not only became top scorer but also received the Young Player Award honouring the best U21 talent of the tournament. In Brazil 2014 it was James Rodriguez who won the golden boot and Paul Pogba was honoured as the best young talent of the tournament, for both players it marked the turning point in their career.

This year again many national teams count on young and promising talents. We present you five of the most talented young players to look out for in Russia.

Marcus RASHFORD, 20 // Manchester United // England

Rashford gave his debut for Manchester United in 2016 at the young age of 18. Since that day he literally has been breaking records. Not only did the centre-forward score at his debut match in the UEFA Europa League, his first appearance in the Premier League against Arsenal, his first Champions League match but also in his first match for the English national team in 2016, breaking the record of the youngest English player ever scoring in an international debut.

The young talent suffered a reduction of playing time due to the transfer of Alexis Sanchez in January. Therefore, the World Cup offers the perfect stage for Rashford to achieve the international breakthrough as well as to improve himself as a footballer in order of securing a regular position for the next season.

Roll on Russia 💫 #ThreeLions

Una publicación compartida de Marcus Rashford (@marcusrashford) el


Rodrigo BENTANCUR, 20 // Juventus Turin // Uruguay

The centre midfielder started his career at the Boca Juniors Youth Academy. He gave his debut for the club in 2015 before transferring to Juventus Turin in 2017. He impressed in his 27 appearances for the club which, amongst others, secured him a starting position in the Champions League match against Real Madrid. Bentancur already played 6 caps for the Uruguayan national team showing off his two-footed skills, his versatility and especially his knowledge of the game.

In his young age, the midfielder already has the capability to dictate the rhythm of the match, he knows how to set the pace and which passes to play in each situation. In his creation of a fresh midfield that is also able to protect the defence and control ball possession, Uruguayan coach Tabarez has high hopes for Rodrigo.


Sergej MILINKOVIC-SAVIC, 23 // SS Lazio // Serbia

Even though Milinkovic-Savic does have no chance of winning the Young Player Award due to his age of 23 years, he can still become the shining talent of the World Cup 2018. The central midfielder had a great season with Lazio, such that he already attracted the attention of several major European clubs. His eye for the goal and his ability to shoot made his market value rise up to €90 million. 

Savic’s vision and technical skills have made him become one of the most promising players in the Serie A. For him the World Cup is the perfect platform to prove his talent and maturity in an international competition in order of impressing interested parties like Chelsea or Manchester United.

Hirving LOZANO, 22 // PSV Eindhoven // Mexico

In the past season 2017/18, Lozano transferred from CF Pachuca to PSV Eindhoven and impressed with 19 strikes and 11 assists. The left wing’s fast forward movement and his ability to a great finish make him a valuable asset for the team. Lozano also shows great actions in the attacking midfield, acting as a secondary striker.

The World Cup is Lozano’s chance to show his skills on an international level and raise his awareness amongst top clubs. Several clubs of the Premier League have already shown their interest in the player. It remains to be seen if Lozano is able to keep up his good performance and which European top club will make a move on him.

Giovani LO CELSO, 22 // PSG // Argentina

After a very successful season with PSG Paris, the midfielder’s talent is beyond all question. Despite having a difficult start in the first part of the season, the injury of Thiago Motta gave Lo Celso the opportunity of more play time and he certainly used his chance. The 22-year-old’s impressive technique, his capability to play from deep and supply forward balls together with his great passing range secured him a regular position alongside the star-studded squad of PSG. With his flair and creativity, Lo Celso accomplished 6 strikes and 7 assists in his 48 matches and became a valuable asset for the team.

Under Sampaoli he is expected to have a regular position in the national team. Lo Celso is supposed to strengthen Argentina’s weakness of a strong midfield and to play alongside Messi to simplify his play of attack.

Unidos por la misma ilusión . Vamos Argentina 🇦🇷

Una publicación compartida de Giovani Lo Celso (@locelsogiovani) el